What is social media

What is Social Media ? Definition

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Social Media is the most popular medium to connect with new and old people and share their information with ideas worldwide. In the old days, people are talking in a different way. But nowadays all the people are live faster life. Fast life, they want to connect with everyone with everything. On Social Media, they easily read news, articles, updates and connected with there family and friends easily.

Below I have listed some top social media platforms:

  • Facebook
  • Twitter
  • LinkedIn
  • Google+
  • YouTube
  • Pinterest
  • Instagram

After all, Day by day number of the user interface and the activeness on social media platform are increasing.

Social media is a place where people connect with all, Join in the groups, communicate with friends and family with followers by using various available social media platfroms like Facebook, Twitter, LinkedIn, Instagram, Pinterest, YouTube, Tumblr and reddit many more. From a One more ‘Business’ point of view, social media is a place where you connect with people related to your business and build a brand for your organization or personality to protmote there products and services.

1. Facebook

Platform Used by: Everyone and their grandmas (literally)

Things You Should Share: All types of online content, events, ads

Post frequency: Once or twice a day

2. Twitter

Platform Used by: Everyone – from individuals to the largest multinational corporations

Things You Should Share: Start, join, and lead conversations; interact directly with brands and customers

Post Frequency: Multiple times per day

3. Instagram

Platform Used by: Lifestyle, food, fashion, personalities and luxury brands

Things You Should Share: Share visual content, including short videos (less than 15 seconds)

Post frequency: Once a day

4. LinkedIn

Platform Used by: Businesses (especially B2B service providers), Recruiters and Job-Seekers

Things You Should Share: Job-postings, company descriptions, employer/employee research

Post Frequency: Two to four times a week

5. Google+

Platform Used by: Brands already on the other major social networks, B2B networking, bloggers

Things You Should Share: More formal and professional than Facebook; Hashtags have major search value

Post Frequency: Once or twice a day

6. YouTube

Platform Used by: Brands with video content and ads, anyone giving explanations or sharing expertise

Things You Should Share: Short (less than 1.5 minutes) video content

Post Frequency: Once or twice a week

7. Pinterest

Platform Used by: Fashion, food, design, travel and anything DIY; audience skews female by 4:1

Things You Should Share: Creative, visual content

Post Frequency: Multiple times per day

Why is social media important?

Social Media platforms help you to connect with your customers directly, increase awareness about your brand and company, and boost your leads and sales instantly. Approximately With more than three billion people around the world using social media every month, it’s no passing trend.

Check Why social media important? Here we share with you some points are important to use social media.

  • Improved brand awareness
  • Cost-effective
  • Engage with your customers
  • Improved brand loyalty
  • Healthier customer satisfaction
  • Marketplace awareness
  • More brand authority
  • Increased traffic
  • Enhanced SEO rankings

Some of the reasons it’s important are as follows:

  • Allows small businesses to grow by providing an inexpensive means of marketing.
  • Opens up the opportunity for friends and family to connect and stay in touch.
  • It’s allows important news to spread fast, so people remain informed.
  • Great way to let people know about important donations and charitable events.
  • Is an online channel that allows people to meet and develop relationships despite the distance.
  • Increases professional network, thus increasing chances of getting a job (mainly LinkedIn).

What is social media pros and cons?

Pros:
– Gain time to focus on other important issues
– Produce better quality media (depending on who you hire)
– Creates a more active channel (if the person is full time vs. you part time)
– Utilize more channels

Cons:
– Quality control concerns (should still spend time monitoring)
– Attentiveness (if they’re part time)
– Strategy issues (does the person get what you’re trying to do?)
– Voice (can he or she establish the appropriate voice or mimic yours effectively?)

Conclusion:

Social media enables users to create, share content in social networking sites. Social Media helps to connect with specific interested community which helps you in better return of investment. Social Media has connected people and brands. It has given people a platform to share their updates, photos, reviews, opinions. Networking and staying connected with many people has become easier due to Social Media. All the People can share there voice out on Social Media with opinions and reach out to a large group of audience easily. Lets Join Today Social Media for your personal and professional Purpose.

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